Last year shoppers in the UK spent £5 billion (well, £4.98 billion to be precise) over the internet during the 10 weeks period leading upto Christmas! You can check the stats presented by BBC last year here: http://news.bbc.co.uk/2/hi/business/4630472.stm. Despite the high street retailers not having the best of times, I beleive the news will get even better for online sales this year and our clients will have a good share of it, how nice!
I also beleive that by having a good long term strategy for the online sales channel, businesses can attract more customers online and also have an edge over their competitors. Apart from e-Commerce websites that sell commodities online, this is true for service oriented businesses as well. There are lots of little things that can contribute to how well your long term strategies are implemented. Some of those are mentioned in this newsletter. Hope you find them useful!
Also, wishes to you and your family for a merry christmas and a happy new year from the whole of the Samran team! Hope you have a fun time during the festive period and 2008 begins with a bang!
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